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"Over the Top Video and Implications for TV"

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About this Lesson

  • Type: Video Tutorial
  • Length: 25:21
  • Media: Video/mp4
  • Use: Watch Online & Download
  • Access Period: 30 Days
  • Download: MP4 (iPod compatible)
  • Size: 110 MB
  • Posted: 03/14/2011

This lesson is part of the following series:

BOE® Career in Entertainment Series (21 lessons, $168.30)
BOE® Content Distribution Series (11 lessons, $63.36)

Prior to forming HighView Media, Phillip Schuman was Co-President, Universal Studios Television Distribution where he was responsible for the successful management of the global theatrical and television product distribution organization for Universal Studios, Inc. Mr. Schuman started at Universal as VP Business Affairs in 1995.

From X-Box, Apple TV, Roku and Wii to connected televisions and Blu-Ray players, the Internet has finally found it’s way to the living room display. Add advertising-based and subscription program services (some in high definition) programming like Hulu, iTunes, YouTube and Move Networks to the mix, and we may have the recipe that economically disrupts, or compliments traditional delivery platforms like cable and satellite.

Phil presents some startling information regarding television consumption trends among Americans 18 and over, and posits a number of predictions regarding "over the top TV" - video consumption through the Internet.

Supplementary Files

  • Once you purchase this lesson you will have access to these files:
  • Over_The_Top_Video.pdf Over_The_Top_Video.pdf
  • BOE-OTT_Video_and_Implications_for_TV.pdf BOE-OTT_Video_and_Implications_for_TV.pdf

About this Author

The Business of Entertainment LLC
The Business of Entertainment LLC
34 lessons
Joined:
10/30/2010

The Business of Entertainment LLC (BOE) is an educational courseware production company focused on the media and entertainment industry. With headquarters near Hollywood in Burbank, California, BOE produces lecture and networking events where media students and independent producers interact with studio executives, post production and production practitioners who conduct the business of show business.

The business of show business is learned on the job because there's no easy access to the execs who run the industry. We believe your career begins NOW, not 10 years from now, so we've designed our courseware to you insights from industry insiders TODAY and ON-DEMAND.

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Excerpts from "Over the top Video and Implications for TV":

"...The thing that’s really important to note about these is the time frames between the two comparisons. These are videos viewed, statistics and usage statistics, comparing July of 2009 to November of 2009. So, there’s something really intense happening right now because you’re seeing a growth from 21 billion views in July of 2009 to 31 billion. That just happened in a couple of months. 40%+ growth in usage in a few months. Something very intense is happening here and this is something to keep an eye on and understand..."

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