How to Recruit with YouTube

This lesson is part of the series: The Searchologist Series - Volume #1

In this video, Jim Stroud discusses his experience in using YouTube as a recruiting tool. Topics covered include: Keyword Research Tools, Search Engine Optimization (SEO), YouTube Channel Optimization, Strategic Competitive Practices and more... Although this presentation was designed for Recruiters, there is plenty of information relevant to Online Marketers and Entrepreneurs.

For more content like this, visit The Searchologist. (search.jimstroud.com)

The Searchologist is a blog that features tutorials and how-to videos on Resume Sourcing and Lead Generation strategies for Recruiters. The content is updated each week. To access the premium content, a paid subscription is necessary. It is written by Jim Stroud a 10-year veteran in Recruitment Research and Competitive Intelligence for companies like Google, Microsoft, Siemens and MCI.(search.jimstroud.com)

Jim Stroud is a Social Media Development Manager for EnglishCafe, the premier English learning community for global professionals. Prior to EnglishCafe, Jim Stroud amassed a decade of experience in the Recruiting field. As a self-described "Searchologist," Jim has consulted for such companies as Microsoft, Google, MCI, Siemens and a host of startup companies.

When not engaged in Recruitment Research, Competitive Intelligence and Training projects for the aforementioned organizations, Jim created and sold two online properties while managing an award-winning blog – The Recruiters Lounge. He is also the producer and co-host of the video series - "I Live Online" and co-host of the...

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Push back

05/20/2009

~ adamvipe

Hi Jim,

We haven't yet met in person, but I hope that will soon change! I subscribe to your Recruiter's Lounge and have heard many good things about you from our advisor, Craig Silverman.

I'll admit I wasn't able to watch your entire presentation, but I have one simple question: what kind of push back have you gotten in trying to suggest a product designed for consumers into the corporate world? Every marketing department I have ever connected with has had some concern about how they present their brand and image, and using YouTube makes that incredibly tough to do (even with their channels when, for example, an extra click on a video often makes the user leave the channel and go to the regular YouTube).

Let me know and I'd be happy to have a more in depth conversation.

Best,
Adam Peterson
CEO, Vipe Inc
www.vipepower.com

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